Letterboxing USA - Yahoo Groups Archive

Geocaching and Letterboxing embraced by outdoor retailers

1 messages in this thread | Started on 2001-07-14

Geocaching and Letterboxing embraced by outdoor retailers

From: Eric J. Eurto (enicltrbxr@netzero.net) | Date: 2001-07-14 23:55:39 UTC-04:00
I read an interesting article in a magazine called Outdoor Retailer. This is a magazine for the people who run and work in the outdoor retail market (such as myself). The front cover of the most recent issue of this magazine focuses on Geocaching and how it is growing by leaps and bounds and how there are some big names coming out to support it. Garmin, who makes the E-Trex line of GPS units is supporting Geocaching in a big way. The producers of the new movie coming out called Planet of the Apes are placing some of the movie props in Geocaches around the U.S. for the taking. Also mentioned in the article was a company called Brunton. Brunton makes a few electronic instruments similar to GPS and they also make some precision high-end compasses and measuring instruments as well. They are extremely interested in Letterboxing and from what the article says, they will be supporting it soon. I work for Eastern Mountain Sports who also sells Garmin and Brunton products. I will be seeking support from EMS to include Letterboxing in as many stores as possible. It has been great for our store and it will open  up more clue possibilities for many states in the US.
 
Eric J. Eurto
AKA ~The Ram~
"risk gentlemen, that's why we're aboard her"
-Captain James T. Kirk